NELMA Lap Sponsorships to Benefit Everyone
by J.A. Ackley
Traditionally, lap sponsors have contributed to the lap
leaders throughout the race. However, NELMA is going to break
that trend with its 2008 NELMA Late Model Challenge and Legends
Car Fall Classic on Saturday, October 25 at St. Johns,
Pennsylvania’s Mountain Speedway. This year, lap sponsorships
will go toward the entire purse and benefit every racer in the
25-car field slated to start each of the events.
“A huge problem with purse structures throughout the
short-track scene is the lack of money at the back end of the
purse,” said NELMA promoter J.A. Ackley. “The guys in the back
of the field are the ones that drive weekly racing and touring
series, and they’re going to determine if your series or track
is a success or not.”
A lap sponsorship for either event is only $20 a lap.
However, NELMA has some incentives for those who wish to
purchase more than a lap. If you purchase an entire set of laps
(100 laps for the Late Models or 35 laps for the Legends cars),
you will become title sponsor of the event (i.e. the [YOUR NAME]
Late Model Challenge or [YOUR NAME] Fall Classic for the Legends
cars). If you purchase half a set (50 laps for the Late Models
or 18 laps for the Legends cars), you are entitled to become a
presenting sponsor. A title sponsor or presenting sponsor will
have their name broadcast via multiple mediums, including print
and electronic outlets.
To purchase a lap or request more information visit
www.nelmaracing.com or email
info@nelmaracing.com.
Source: J.A. Ackley/NELMA
PR
Posted:
July 15, 2008
