With the sluggish economy a concern to all in the sports
industry the Second Annual Promoter’s Summit, set for the
Atlantic City Convention Center on January 16-17, will center on
what event promoters and organization officials can be doing to
prosper in 2009.
“There will be a great deal of knowledge being shared with
Summit attendees,” Summit organizer Ernie Saxton. “The subjects
being discussed will include sponsorship, working with the
media, promotional ideas and more. We had a great first Summit
and we have taken steps to make this one even better. We can
have a great 2009 if we all pay attention to business and take
advantage of the many opportunities that are out there.”
Jim Hunter, Vice President of Corporate Communications for
NASCAR, will open the Summit and share his thoughts about short
track racing and he knows the subject well.
Timothy Frost, a well known financial advisor to the
motorsports industry who has worked with many short tracks, will
speak on the “economic impact of race tracks” and “how big the
motorsports industry really is.”
One of the key events during the two day Summit will be the
open roundtable discussion that will feature all attendees as
they exchange information, talk about problems facing the
industry and learn from each other.
The latest legal issues will be discussed and attendees can
save some legal fees by asking questions.
Media relations (daily and weekly newspapers, trades, radio,
TV and the internet) will be discussed. And there will be
discussions about still and video photography.
Sponsorship tips will be offered.
Ideas on increasing revenue with sportswear and track
publications will be discussed.
Ad specialties will be part of the program.
Group rates, corporate nights and other promotional ideas
will be offered during the two days.
Other subjects are being considered and a full schedule for
the Promoter’s Summit will be released early in January, 2009.
The Summit will run from 1 p.m. to 5 p.m. on January 16th and
from 10 a.m. to 2 p.m. on January 17th.
For additional information telephone Ernie Saxton at
215.752.7797.
The Promoter’s Summit is part of a great weekend of
motorsports activities in Atlantic City presented by Len
Sammons Productions which includes the Motorsports 2009 Race Car
& Trade Show talking place at the A.C. Convention Center along
with the Gambler’s Classic Indoor Races at the Boardwalk Hall on
the same dates.
Check for special room rates at
www.aarn.com and that site also has complete information on
the show and the indoor racing events.
Source: Ernie
Saxton/Ernie Saxton Communications
Posted:
December 10, 2008
